Unit 1 – 107 Osborne St.
Winnipeg, Manitoba, Canada
R3L 1Y4

Research Careers

Research Careers and Jobs Using the Internet

Why Would I Need To Research?

Whether you are responding to a job ad, sending an introductory letter to a potential employer, preparing for an interview, or doing career exploration, it is important to research careers.

Research produces a number of benefits for job search. Firstly, being knowledgeable about a company/organization will enable you to write a better cover letter or introductory letter, showing your enthusiasm and knowledge of the company.

Secondly, it will also help you prepare for the job interview by giving you the ability to answer the commonly asked interview question “What do you know about our company?” Thirdly it will help you write a skill based resume that focuses on the company or organization’s requirements and corporate culture.

In career exploration, research will help you determine which occupation would be the best fit for you in terms of duties, trends, education, employment opportunities, and wages. This vital information will help you make an informed decision. Using internet resources to find a career is never as beneficial as seeing a professional. Book an appointment to see a Career Counsellor, here at the centre for guidance and support.

“State clearly in your cover letter what research you have done and why you think you would be good for our company.”

(Employer response from the OVRC Survey of over 100 Winnipeg employers)

Community Information Resource Guide

The site contains information about the non-profit organizations located in Manitoba, listed by subject in alphabetical order. Click on Locating Services – and use the Advanced Search to search subjects.

Company / Organization Websites

View the company/organization website to find the names of hiring managers and influential people. Also get information on:

  • Complete list of products or services offered
  • History
  • Contact information for various departments
  • News releases
  • Mission statement
  • Goals for the future
  • Values

Google Search

Get competitor/customer opinions, links to articles, reviews and news stories for any company, organization or industry you are researching.

Google Alert

Recieve Alerts (daily/weekly) coming to your in-box for industries/companies/organizations of interest.

Government Career Information Sites

Government Of Manitoba – Business Information Service

Search Companies/Economic News/Events to get information on companies in the province. The site contains in excess of 1,000 Manitoba organizations with contact information including address, telephone and fax number.

Labour Market Information

Find bulletins on the local labour market, a link to the jobs posted on the job bank as well as information about potential employers, wages and salaries.

Employment Manitoba

A Manitoba Government site that contains resources to help with career decisions and development.

Professional Online Resources

Reach all participants of the environmental sector including: employers, practitioners, educators and students. The website also provides access to publications and newsletters, as well as a Job Board.

Business Directories

The Winnipeg Chamber of Commerce

Manitoba Top Employers (2021)

Social Service Sector


Manitoba Association of Newcomer Serving Organizations (MANSO)

Manitoba | The Canadian CED Network (ccednet-rcdec.ca)

Environmental Sector

Environmental Careers Organization (ECO)

Bioscience Association Manitoba (BAM)

Communications & Technology Sector

Manitoba Customer Contact Association (mcca.mb.ca)

Kenton's Infotainment Scan

New Media Manitoba (NMM)

Tech Manitoba

Arts & Culture Sector

Creative Manitoba

Film Training Manitoba

Manufacturing & Skilled Trades Sector

Apprenticeship Manitoba

Canadian Manufacturers & Exporters Manitoba

Manitoba Aerospace Association

Manitoba Construction Sector Council (MCSC)

Food & Beverage Manitoba

Tourism Sector

Manitoba Tourism Education Council

Manitoba Hotel Association

Social Media Resources

“Social Media sites like Facebook and Twitter are designed to be social and free flowing like a conversation. While using Facebook in a job search, not everything you share should revolve around “I need a job!” Once or twice a week, mention interviews in a positive light, a company that you are researching, an article/ video you enjoyed, or a networking event experience. Keep your comments positive!”


  • Is the social networking site where you follow people – you do not need to know the people you “follow”
  • Hiring managers tweet about openings – type key words into twitter search and subscribe to RSS feeds about these topics
  • Communicate your interest in a field or company by leaving a comment to say thank you for an informative post
  • Impress potential employers with your professionalism, knowledge and ideas


  • Is the networking site for job seekers, hiring managers and professionals
  • Watch easy to understand tutorials on YouTube and learn how to make LinkedIn work for you
  • Use your Highlights of Qualifications/Calling Card as your detailed executive summary
  • Add connections to increase your visibility to potential employers
  • Have your colleagues write professional reviews to increase your credibility with potential employers and demonstrate your excellent reputation

We’ve helped over 400 people find meaningful employment

Every year…for twenty years

Ready to start?


"This place really helped me in my time of need. I was struggling with my previous job mentally, emotionally and physically. The counsellors are compassionate, supportive, and just a lot of fun. They take their time with you, as much as you need, and as often as you can, to help you move on to a new form of employment. I have and will recommend this place for anyone who is needing a change in their employment. They have excellent knowledge of using the right information and key words to make your resume and cover letters stand out in an application. I couldn't be more thankful to them."

Happy New Year Mr Robinson

I would like to express my experience that I had when dealing with your professional team at your center which indeed have changed a lot in my job search.

My experience in your center was very rich by the fact that I benefited from guidance services, CV, cover letter, how to pass an interview and Branding statement...etc.

Because of these workshops, I had the pleasure to work with Laurie, Betty, Kristina, John, Judy and Lisa, they were all amazing and very professional.

It is difficult for me to find the exact words to express my gratitude and to thank each member of this great team that you have but, above all, I would like to especially thank Betty for her good work, I was able to get my first job. in Winnipeg plus I got a lot of encouraging feedback from other employers. I also would like to thank Laurie, because of her I was able to understand and have love in what I do and also how to search for future jobs with love.

In short, you guys are simply a magnificent and professional team I have ever worked with.

Thanks again and Happy New Year


Unit 1 – 107 Osborne St.
Winnipeg, Manitoba, Canada
R3L 1Y4
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